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Brand Designer

Also goes by: Branding Specialist, Brand Identity Designer, Corporate Identity Designer

What Is a Brand Designer?

Brand designers create visual identities to represent and differentiate brands.

How much will I make?

Salaries can range by location and years of experience, but these are averages for the US.

$95,953.00
according to Salary.com

Will I get a job?

Projected job growth is 23% for the period 2021-2031 in the US, according to the U.S. Bureau of Labor Statistics.

21,800
Total Openings
according to bls.gov

Who will I work for?

  • Advertising agencies
  • Branding consultancies
  • Large corporations
How To Become a

Brand Designer

It’s absolutely possible to become a Brand Designer even if you have no prior experience in tech and no degree. In fact, a career as a Brand Designer is one of the best entry level jobs in tech. Read on to learn how to do it!

1

Learn The Required Skills

First things first, in order to become a Brand Designer you have to learn the required tech skills!

Branding

Branding is the process of creating a distinctive image, name, and message that identifies and differentiates a product or organization.

Graphic design

Graphic design is the process of creating visual content, such as logos, illustrations, and websites. Graphic designers use a variety of tools and techniques to create their designs, such as Adobe Illustrator, Photoshop, and InDesign.

Market Research

Market research involves gathering and analyzing data to understand market trends, customer preferences, and competition.

Consistency

Consistency in design is maintaining uniformity and coherence in design elements throughout a project.

2

Build A Portfolio

The best way to demonstrate that you have the necessary skills—especially when you have no prior experience—is with a portfolio of professional quality coding samples.

Check out these blog posts for more:

3

Apply For Tech Jobs

Once you’ve learned all the required technical skills and built a killer portfolio, it’s time to dust off that old resume and LinkedIn profile and hit the pavement, or Internet superhighway as it were, in search of your first job as a Front End Developer!

➡️ Prepare Your Resume, LinkedIn, and Portfolio

Although your most valuable asset as you job search is your portfolio, you do have to cross your t’s and dot your i’s and when it comes to the job search that means optimizing your resume and LinkedIn profile. Tech employers expect you to have all three!

Check out these blog posts for more:

➡️ Build Your Network

Your net worth is in your network, which can be hard when you’re changing careers! But don’t worry, the tech industry is incredibly welcoming to newcomers. Whether you prefer in-person meetups, Slack channels, coffee-over-zoom chats, conferences, hack-a-thons or a little bit of everything, there are tons of opportunities for you to meet fellow techies.

Check out these blog posts for more:

➡️ Find Good Jobs To Apply For

A good job can be hard to find—or is it? The good news about tech is that there are so many openings at so many diverse companies that your biggest challenge will most likely be keeping up with all the opportunities!

Check out these blog posts for more:

➡️ Practice Interviewing

Whether you’re a season pro, or brand new to the tech industry: interviewing for a new job is tough! Add to that technical interviews…and you’ve got a recipe for heartburn, practically guaranteed. Luckily there’s an antacid on the market that works every time: practice. Read on for expert guidance on how to prepare for your next tech job interview.

Check out these blog posts for more:

➡️ Prepare for Technical Tests

Ah the dreaded technical test! Technical tests can come in many different forms: whiteboard tests, pair programming tests, take-home tests, algorithmic tests…just to name a few. Luckily, getting good at technical tests is a skill, just like anything else, and it’s one you can absolutely practice ahead of time.

Check out these blog posts for more:

Keep Exploring

You Might Also Be Interested In Learning About:

Visual
Design

Visual designers focus on the aesthetics of websites, apps, and other digital platforms.

Learn More

User Interface (UI)
Design

User interface designer create visual elements of a software interface to enhance user experience.

Learn More

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FAQ

  • What does a Brand Designer do?

  • How much do Brand Designers make?

  • Is a Brand Designer the same as a Branding Specialist?

  • Are Brand Designer in demand?

  • Is a Brand Designer a good job?

  • What skills does a Brand Designer need?

  • Is it too late to become a Brand Designer at 35?